“Our products already indicate the origin of the main ingredients”, assures the president of the Leclerc stores

While the Origin’info label begins to become widespread in supermarkets, the president of E. Leclerc confirms that his brand has already embarked on this system: “We started that very early. Today, all the products of the Leclerc distributor brand indicate the origin of the four main ingredients.” As for the implementation of a label at the national level, it responds: “We will go as for the Nutri-Score, but for the moment we have gone alone”.

In addition to the origin of the products and their nutritional quality, Michel-Édouard Leclerc also announces that his group is working on another project: display “The weight of carbon emissions from products making up the article that will be sold ”. Regarding calls for boycott of thousands of French people on the consumption of American products, the business manager explains that he does not yet see this phenomenon within his stores and recalls that a drop in the sale of these products is possible in the coming months.

Watch the entire interview in the video above.