Better deals than private sales?


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Reading time: 1min – Video: 2min

Some brands have already launched their private sales for several days with major promotions. Faced with these offers, are the summer sales worth it?

30 to -50 %, substantial discounts from the first day of sales in a decoration store. However, this is not what attracted this client who came by chance. “” “There are promotions all the time, I have the impression that every time I buy something it is in sale“She says. With promotions throughout the year, how to make the sales still attractive? During the last two weeks, the brand” Maison du Monde “organized private sales with already reductions of 30 to 50 %. But with the sales, it can go even further, to sell at a loss and destock more products.”The interest of private sales is to reward our customers by giving them the premiere on the sales, ” says Pierre Barbe, Director of Communication at Maison du Monde.

Good deals, some Nanceans came to track them upon the store. For them, summer sales remain a privileged meeting despite competition from the unbeatable prices of Fast Fashion. Summer sales will end on July 22. Last year, they ended with a turnover up 6 % compared to 2023.

Watch the entire report in the video above.



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