Published
Reading time: 1min – Video: 2min
2 minutes
After the incredible success of the Algerian spread El Mordjene, do you know the “Dubai chocolate”, which turns the heads? It is a chocolate filled with pistachio which sells for gold prices. There too, everything started from a video on social networks.
In a few weeks, he became a phenomenon on social networks. The “Dubai chocolate” with pistachio makes Internet users around the world salivate, with its angel hair typical of oriental pastries. A recipe-star imagined by an entrepreneur of the United Arab Emirates. A success that has exceeded borders. In France, “Dubai chocolate” is starting to emulate. An Alsatian craftsman copied the recipe. Despite the 500kg produced per week, it is difficult to meet demand. “The craze is incredible”said the chocolate maker.
In Germany, there are even endless queues in front of a chocolate maker to come and taste this “Dubai chocolate”. Faced with the shortage, some plan to resell the chocolate shelves to earn money. It is a good publicity stunt for the manufacturer who only sold 1,000 tablets in ten of his shops.
Watch the entire report in the video above