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The flagship brands of French textiles join the long list of tricolor companies in ready-to-wear in difficulty. Some 90 stores are threatened with closure.
Princess Tam Tam and the Comptoir des Cotonniers are among the emblematic brands of French fashion. The two brands are placed in receivership and could definitively lower the curtain. A disappointment for customers met in the morning of Monday, June 23: “I am very sad because I love these stores, it’s quality, original things”comments one of them.
The two French brands, properties of a Japanese group, have already experienced complicated periods. Since 2022, nearly 180 dismissed employees. 90 stores could now close. “Those who were not dismissed the last time as part of the social plan thought they were saved and finally, barely two years later, stress returns”deplores Élodie Ferrier, federal secretary CGT shops and services. After Naf Naf, Jennyfer or Kookai, these companies are therefore added to the long list of flagship brands of textiles in turmoil.
Find the entire report in the video above